Services Offered
Social Delta is not your one-day consultant. We don’t swoop in, provide you with a strategy and then leave you to struggle with the details. We will work with you to build the right strategy for your organization based upon your past experience, a thorough examination of your target audience(s), and an understanding of budget and other organizational restrictions. We will then work with you to initiate a strategy where we can document success.
Social Marketing Strategies
Social Delta will design and execute Social Marketing campaigns for charities, associations and the public sector. By understanding the message, the audience and the outcome, we will deliver a message through a marketing mix that is effective, cost conscious and timely.
Strategic marketing solutions
Social Delta can offer insight into possible new markets for your message, and can act as your “general contractor” to work with qualified marketing service providers, from advertising agencies to graphic designers to send the right message to the right people at the right time to get the right outcome.
Market research and analysis
Social Delta recognizes that knowing your audience is fundamental to any marketing or fundraising success. However, market research and analysis take time. Let us help you get the information you need to fine tune your marketing or fundraising campaigns.
Philanthropic Evaluations
Social Delta knows the charitable marketplace in Canada. If you want to ensure that your donations are being used most effectively, we can conduct a survey of the current charities doing excellent work. If you are interested in capital campaigns, leaving a legacy, or making a substantial donation to support healthcare or promotion, international development, children’s services, poverty elimination, or education, Social Delta can do research for you.
Are you are interested in making a donation to a charitable organization in Canada, but don’t know the options available to you? Take a few minutes to download our Philanthropy Self-Evaluation form to help you determine which worthwhile organization deserves your investment.
Volunteer, donor, or membership relations
Social Delta can market your message to internal audiences as well. If you would like to have your wonderful volunteers increase their commitment to your organization, or if you need to get a message to your membership, or if you need to initiate a new program for your donors and measure their participation, we can help.
Fundraising strategies
Social Delta comes to social marketing from fundraising, where the change in social behaviors of the target audience was to initiate their financial support of the charitable work. From the intricacies of copy, creative, lists and segmentation of direct mail to a hand-written note to major donors, Social Delta knows how to increase donor support and loyalty. We have experience, professional contacts and an understanding of the needs of the following types of revenue generating programs:
- Online marketing integration
- Direct mail
- Middle and major donor programs
- Legacy campaigns and planned giving mechanisms
- Donor upgrade and renewal efforts
- Conversion and acquisition of monthly donors
- Foundation and grant appeals
- Viral campaigns
- Community based fundraising (third party events)
- Volunteer and Board Training
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