Social Delta Marketing for a Better World |
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Recent clients of Social DeltaLa Siembra Cooperative: Social Delta is designing and implementing a marketing plan to encourage individuals to invest in this business importing and selling fairly traded cocoa, sugar, chocolate and related products. La Siembra (www.lasiembra.com) believes that it is possible to do business where investors, growers, producers, retailers and customers all benefit from a quality product. Conventional capital is not readily available in Canada to help expand this 10 year old business, and thus Social Delta is building a series of campaigns and resources to help identify, inform and cultivate private investors who seek a truly socially responsible investment. Canadian Centre for International Justice (CCIJ): This new charitable organization works with survivors of genocide, torture and other atrocities to seek redress and bring perpetrators to justice (www.ccij.ca). Social Delta developed and started to implement a 3-5 year fundraising strategy that will provide diverse revenue sources, and will help to market the organization and to encourage Canadian action in support of international justice. Earth Water International: This independent business in Canada sells bottled water with net profits to support the provision of clean water to refugees. (www.earthwater.ca) Social Delta was hired to develop a communications strategy for a key marketing partner. North South Institute (NSI): The North-South Institute (www.nsi-ins.ca) provides research and analysis on foreign policy and international development issues for policy-makers, educators, business, the media and the general public. Social Delta conducted an audit of the private sector donors to NSI, offering a perspective on the existing donor group that would inform future prospecting and donor development. Furthermore, Social Delta developed a telephone script for NSI staff use to survey donors on their reasons for supporting the Institute. UNICEF Canada: Social Delta managed the fall fundraising and marketing program for the National Capital Regional Office of UNICEF Canada (www.unicef.ca). This contract included hiring staff, developing a marketing plan, generating an office procedures manual, and overseeing the office administration during a key fundraising season. Pinnacle Direct: This full service direct marketing agency (www.pinnacle-direct.com) hired Social Delta to provide market research on potential non-profit clients. With a strong understanding of non-profit environments and expectations, Social Delta was able to offer a client perspective.
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